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Why I Fired My Publicist and Why You Should Fire Yours Too

Last week I fired my publicist. For the purposes of professionalism I will not mention this person's name or business. I have no desire to ruin this person's reputation. They'll probably do that on their own. So here's what happened: I hired this person as a referral from a family friend. This was mistake #1. Instead of vetting this person and verifying their ...

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